Can Your Firm Take a Joke?

May 7, 2019
page2comm

When companies first began to embrace social media platforms like Twitter about decade ago, they did so cautiously and in the same carefully crafted language they used in their other marketing materials. But because the tone of their communications didn’t match the tone of these platforms, the efforts mostly fell flat, ignored or sometimes even ridiculed for their stodginess in the form of “Who let Dad go on the internet?”

But as marketing departments have developed a more...

New Rules for Public Apologies

May 1, 2019
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Joe Biden’s apology to Anita Hill last week about his role in the Clarence Thomas confirmation hearing was not very effective—and, according to Hill, it cannot even be called an apology at all.

In a time-honored embrace of the passive voice, Biden expressed regret for “what happened to” Hill, as if her treatment at the hands of the Senate Judiciary Committee—chaired by Biden...

Do Recruits Know That Your Firm “Gets It”?

April 23, 2019
page2comm

“There’s no question that this generation operates differently than their predecessors, and the law firms that are best situated for future growth are the ones that are open to changing the status quo.”

This prediction comes from Ru Bhatt, managing director of Major Lindsey’s associate practice group, in his recent statement on the results of the 2019 Millennial Attorney...

The Billable Hour “Hurts Women’s Careers”? No Kidding!

April 16, 2019
page2comm
DEI

Recently, Legal Week highlighted another aspect of the billable hour-alternate fee arrangement debate: not only do clients grumble about the question of value when attorneys are incentivized to bill as much as possible, but the billable hour might also be impeding women’s career paths.

How’s that? Well, some women lawyers argue that the structure dings them...

Do Men and Women Network Differently?

April 9, 2019
page2comm
DEI

A recent study of new male and female MBAs discussed in the Harvard Business Review reveals interesting gender differences in social networks—both the makeup of those groups and the value they provide their members. It will come as no surprise that while both men and women credit their social networks with aiding professional advancement, women need a few different kinds of...