Not All Media Coverage Is Created Equal
Credibility matters.
A big part of our job at Page 2 is counseling clients on the most important media outlets in their field, and, especially with newer online publications, how to tell the difference between the credible outlets and the dubious fakers. Of course, every firm’s overall goal is to build its attorneys’ profiles as thought leaders making an impact in their practice areas. But having one of your attorneys quoted in a shady publication could actually be worse for your...