Insights

Legal directories and awards are a key pillar of any good strategic communications plan for your law firm. But with so many outlets running an ever-growing list of surveys and submissions, how do you make the best use of limited resources and pursue honors that actually have value? There are three major categories of lists and recognitions: surveys, submissions and pay-to-play. Surveys: The major legal industry and business information publishers (ALM, Law360,...

Seems like you just submitted the final Crain's nominations and Chambers submissions for 2023. Time to take a break from awards, right? Well... maybe for a few days, but the lull following the last deadlines of 2023 is the perfect time to take stock of how your awards program performed in 2023 and how you might like to adjust your efforts in the coming year. The more strategic you can be in selecting award opportunities that are a good fit for your firm's priorities, and choosing the "faces"...

Our very own Deb Pickett has been recognized among the Top Women in Marketing by PR Daily, an annual award spotlighting "dynamic do-ers, leaders, visionaries, rising stars" and others across marketing specialties and industries. Honorees will be celebrated October 26 at a luncheon in New York City. Congratulations, Deb!...

Law school students often hear the same career advice: Go a to a top law school, get a clerkship, and land a job with a big law firm, says legal tech influencer Alex Su. Yet Su believes a successful career in law is more about choosing “a place that’s aligned with your superpowers.” He emphasizes the importance of finding your niche, whether it’s a specialized practice area or a specific industry. Once lawyers...

We are thrilled the announce that, for the third year in a row, The National Law Journal has named Page 2 Communications "Best of the Midwest" for legal PR! This latest honor — and what an honor it is! — places our agency in the NLJ's Hall of Fame based on our three consecutive years winning this category. While we began as an agency focused on the Chicago market and are proud of our Midwestern roots (they don't call Chicago "the city that works" for nothing), today we serve an elite...