Three Surprising Law Firm Marketing Stats May Change How You Reach Clients
We all know the adage: “You can’t manage what you don’t measure.” Metrics are key to evaluating whether marketing efforts are achieving your firm’s goals.
Here are three law firm marketing metrics that may surprise you, and could shape how you reach prospective clients:
- 43% of law firms don’t have an annual marketing budget. This finding is from the American Bar Association’s 2022...