Category: Business Development

The Business Case for Empathy and Employee Wellness

October 11, 2022
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Is law firm empathy for employees “sustainable”? (What a weird question!) Most firms implemented cultural changes to adapt during the pandemic, and Law.com recently explored whether they will endure if there’s an economic downturn.

During the pandemic, firms pivoted to remote working and flexible schedules, and prioritized employees’ mental health. Many firms also invested in DEI...

Family-Friendly BD for the Dog Days of Summer

August 8, 2022
page2comm

For lawyers and clients with school-age kids, summer presents logistical challenges — like morning-only day camps — even in the best of times. With the still-looming threat that a positive Covid test could doom childcare arrangements, and back-to-school on the horizon, it’s tough to develop business the old-fashioned way. Get creative on how to strengthen relationships with the working parents in your orbit.

Turn a meeting into an...