Insights

At Page 2, our mission is to help law firms communicate better. Like the firms we represent, we see our role as advocating for and amplifying the messages of our clients. So, in general, we keep our personal and political opinions separate from our work.

Today, however, we want to be very clear. When it comes to the basic human right of bodily autonomy, we are not neutral. We are a woman-owned business, an entity suddenly made vulnerable by the...

While the appearance of the omicron variant has complicated many offices’ plans for a return to in-person events, some law firms have decided to rely on the safety protocols recommended by public health professionals — vaccines, boosters, masks and social distancing — and forge ahead with scheduled in-person events. As these leaders and their support staff book conference rooms and place catering orders, they should also carve out some time to plan for how they will handle the...

American Lawyer reporter Dylan Jackson recently wrote about how the lack of transparency around origination credit — most firms don’t even have written policies for how it is awarded — harms lawyers from underrepresented groups and drives turnover. If up-and-coming...

Given that the legal industry is at least a decade behind the rest of the work world in acknowledging and attempting to address important cultural problems, I guess we should be grateful that legal publications and conferences now promote a steady stream of content designed to support women in their heroic battle against imposter syndrome. The problem is, the way this "syndrome" is framed — an individual problem that mostly women must overcome — is awfully...

Jeanne Hammerstrom is the Chief Marketing Officer of Benesch and has firm-wide responsibility for business development, client service and marketing communications. Jeanne is a frequent speaker and writer for the legal marketing industry.

When you consider the benefits of collecting and acting on feedback from your clients — the ability to preserve valuable relationships, spot potential problems and address...