Author: page2comm

Networking in a Hybrid World — Part II

January 29, 2024
page2comm

In our previous post on networking, we talked about how to deepen your relationships with existing contacts by reframing networking as an ongoing effort to connect with others, rather than merely a self-interested transaction. But what about when you are looking to expand your network by initiating new relationships? This has always been a tricky aspect of networking, and the hybrid work world has only made it more challenging. If it has been a while since you’ve ventured out, or if you...

Networking in a Hybrid World — Part I

January 22, 2024
page2comm

We tend to think of networking in purely transactional terms (“What can this person do for me?”) which is why many people dread it. Asking for something from someone you have no relationship with feels distasteful for a reason — because it is! But reframing networking as relationship building, an ongoing effort to connect with others, can make it feel a little less intimidating and a little more appealing. Consider what makes for a successful relationship: authenticity, generosity, and...

When and How to Ask for a Correction

January 8, 2024
page2comm

No matter how carefully you navigate the creation of press releases and emails to reporters, mistakes sometimes happen. Law firm PR professionals and marketers are human. Reporters are human. Eventually, each of us get a turn to experience the sinking feeling of seeing an error in print. But take heart — thoughtful action can minimize the damage and protect your relationship with the reporter. PR Daily...