Law firms who want to speak to their audience of peers and clients in intentional, thoughtful ways use a few tools to make sure their “voice” is consistent, and one of the most important is a style guide. A style guide collects all the decisions firm leaders have made over the years about language and punctuation conventions in a single place so that anyone writing on behalf of the firm can refer to them and ensure their communication is consistent with firm “style.” Your guide may...
Category: Best Practices
Up Your Zoom Game: Hosting
In a previous post we talked about some of our Zoom best practices to help you better understand and use Zoom like a pro. Most of us have probably been invited to at least one Zoom meeting throughout this pandemic, but what do you do if you are a meeting host?
Page 2’s Zoom best practices apply to both meeting participants and hosts, but there are a few extra responsibilities you have as a host to ensure the meeting runs smoothly. Here are some of our best tips to make sure your...
Up Your Game on Zoom: The Basics
After months of working from home, I’m sure many of us have had to do some form of videoconferencing, whether that be with Zoom, WebEx, etc. Tools like Zoom have allowed us to stay connected throughout the COVID-19 pandemic, but it’s probably safe to say that a significant number of us had little to no experience using it before now.
If you are still trying to get the hang of it, that is totally OK! Page 2 is here to go over some basics, tips, tricks and best practices so you have...
The Yale Law Women published their 2020 survey of Top Firms for Gender Equity and Family Friendliness in what is likely the most tumultuous spring law firms have seen in a very long time. In addition to the many challenges women lawyers already faced in protecting and advancing their careers (outlined in detailed statistics and survey responses included in the report), it is now clear that Covid-19...
Attorneys can demonstrate “thought leadership” in many forms and forums, from interviews to panel discussions to well-crafted posts on social media. When they share insights informed by their experience and understanding of clients’ business challenges, attorneys can build their profile as a leading voice in their industry or practice.
The gold standard for thought leadership is securing an opportunity to publish a bylined article in a prominent and respected industry journal....